On January 18, Jidu’s brand vision was officially released. Inspired by car robots, Jidu combined the concept of “pixel” with the letter “J”.

The integrated brand logo "Pixel-J" symbolizes the entrance to the future. Using "pixels" as basic particles, it conveys the new connection between man and machine, and the future. .

According to previous plans, Jidu will release its first concept car in the first half of 2022 and mass-produce and deliver its first automotive robot in 2023. Intensive efforts will be made to build automotive robots that will possess emotions and intelligence, possess L4 level autonomous driving capabilities, and be able to "move freely"; precise recognition of human-vehicle interaction and speech semantics will allow cars and people to "communicate naturally" and understand user emotions. Respond to user needs in real time; automotive robots can learn and iterate on their own based on users' usage habits, continuously optimize autonomous driving and smart cockpit experiences, and achieve "self-growth."

Editor in charge: Xu Yuexiang

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