Sichuan people may be the most hedonistic people in the world. To live a salty life and to live freely has always been the highest life creed of Sichuan people. From birth, Sichuan people understand the meaning of "joyful" life. On December 25, the Beijing Off-Road 2021 Family Banquet, which was upgraded to the "Yueye Heroes Meeting", came to Chengdu, Sichuan to celebrate this increasingly "joyful" year with hundreds of local riders. Previously, Beijing Off-Road also used the family dinner as an opportunity to launch a film called "Birthmark" about the self-growth and transformation of off-road people, integrating gentleness and vitality into this family dinner and injecting new energy into the spiritual core of Beijing Off-Road.

The cross-country Sichuan Army sets off! A long-distance crossing runs through the high-burning "Yueye" family banquet

The "Cross-Country Heroes Meeting" has always been the most attractive reserved event for Beijing cross-country every year. This year, the "Cross-Country Heroes Meeting" has been upgraded to the "Yueye Heroes Meeting" , will be linked to nearly 150 cities across the country, covering nearly 10,000 riders. After a good start at Kunming Station on December 18, the family banquets at Chengdu Station and Jinan Station started simultaneously on December 25. You went to the hot springs, we went to the snow-capped mountains, and the warmth and cold complemented each other.

In the early morning of December 25, before dawn, the Chengdu cross-country riders from Beijing had already assembled in front of the club and set off as one. Heading westward, we passed Ya'an, passed Luding, and arrived at Kangding at noon. After putting down their luggage and having lunch, the Wolf Warrior brothers started from Kangding City, which is 2,500 meters above sea level, to Yajiageng, which is 3,800 meters above sea level.

As the altitude continues to increase, the oxygen gradually becomes thinner, but the enthusiasm of the riders never diminishes. The red stone beach at the mouth of two rivers in Yajiageng is one of the largest red stone beaches in the world. The river beach is filled with water mist, and large and small red stones are scattered in the river beach. There are waterfalls hanging on the cliffs in the distance. Naturally The beauty made the cyclists stay here for a long time and take pictures one after another.

After the time travel ended and the dinner officially started, the riders played a series of interactive games. Tug of war, balloon blowing, circling, snowball fights, teamwork and self-expression, the atmosphere of the family banquet is further brewed.

At the subsequent dinner, the person in charge of the club announced the 2022 activity plan. Seeing the richer activities in the coming year, the Wolf Brothers present raised their glasses to celebrate and cheered. The higher. Some car owners also brought programs such as "Kangding Love Song" and "We Tunli People". The style of Western Sichuan and the flavor of Northeast China are far apart, but they are extremely harmonious on today's stage.

This year, Beijing Off-Road also specially prepared message cards for car owners, inviting everyone to share their understanding of off-road, their yearning for future off-road life, and their best wishes for Beijing Off-Road. Expectations are written on paper, and thousands of words are gathered into sincere and simple sentences, each with good wishes for the new year. After expressing blessings and taking a group photo, the family banquet pressed the pause button.

Early the next morning, cyclists went to Zheduo Mountain to check in and take photos, and then leisurely drove along the most beautiful road in Kangding to arriveXinduqiao, after lunch in Xinduqiao, the 2021 Beijing Cross-Country "Yueye Heroes Meeting" Chengdu Station Annual Meeting officially ended.

Four key words give you reasons to join the Beijing Off-Road family

Why Beijing Off-Road’s family banquet can arouse such enthusiasm among riders, and why Beijing Off-Road can become a domestic off-road Players’ first choice when buying cars can be seen from this family dinner alone. Car enthusiasts’ recognition of the BJ series products and their loyalty to the Beijing off-road brand can be summed up in four key words: professional, reliable, Fun and value-preserving.

Professional: For many other models, going off the track after modification is their end point, but for the BJ series, the original car can go off the track. It is a mere starting point. The Beijing off-road brand's long-term accumulation of technology in the professional off-road field is worthy of its reputation as an "off-road veteran." Its passability has always been highly praised by professional hard-core players.

Reliable: The quality of the car is reliable, and the service behind it is even more reliable. Beijing Off-Road’s complete and reliable service system is the best way for the Wolf Warrior brothers to have fun and have fun. Good protection. Under the Beijing Off-Road "Yueye 4x4" brand system, all car owners have dual insurances including off-road physical examination and off-road expert - 103 professional off-road physical examinations for the entire vehicle. A team of off-road experts who know how to modify and provide professional advice covering all aspects of the trip before, during and after the trip. With this insurance, riders can naturally go wild with confidence.

Fun: "There are 40s all over the mountains and plains, and the cars are all different when you look closely." For avid off-road enthusiasts, buying a car is just a knock on the door to off-roading. Standing at the door and looking inside, we will see how exciting the world of off-road modification is. Thanks to the body structure that is different from other models and the modification space reserved by the original design, the BJ40 has "unfathomable" modification possibilities, and you never know where its limits are. With "fun cars" and a group of "fun people", the atmosphere of the scene was immediately filled and dazzling.

Value preservation: In the past, off-road vehicles and shelf life have never been on the same level, but for Beijing off-road vehicle owners, they are enough to be proud of. In this year's 2021 China Car Value Retention Rate Evaluation released by J.D. Power, Beijing Off-Road ranked second among Chinese independent brand manufacturers, and BJ40 ranked first among independent brands in the compact SUV category. The value retention rate of a car largely depends on consumers' recognition of its brand. The brilliant brand image Beijing Off-Road has established over the years and the brand's continuous feedback to users have firmly tied the hearts of users. It uses performance to inject users with a shot of adrenaline, and uses service and value retention rate to give users a reassurance. Beijing Off-Road has taken root in the hearts of users.

That’s it for the Chengdu family dinner.Every curtain call is another beautiful beginning. In the next month, Beijing Off-Road’s car owners’ family banquets in the name of “Yue” will bloom all over the country. Beijing will always have moments of glory and moments of joy. There is always Beijing, and Beijing off-roading will be more and more enjoyable for you!

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